Now I haven’t had to watch The Oprah Winfrey Show since…since a long time ago in the 90s. But, maybe I should start because Oprah will be putting an end to the highest-rated talk show in American History (insert a Kanye I’mma let you finish to Jerry Springer here) and has been running since September 8th, 1986. It also goes without saying that this will not be the end of Oprah Winfrey’s television preference…that is to say that in place of a talk-show Oprah will be starting her own cable channel, OWN: The Oprah Winfrey Network.
I think this is a crazy venture and if anyone else besides Oprah Winfrey tried to do the same I would be highly doubtful of its success. I am curious as to the kind of programming we can expect from OWN…maybe Oprah can bring the divine intervention down and smite BET. No I don’t want her to be the latest harbor of media and pop-culture to feature a slew of reality tv shows but, I also don’t want it to be a lame channel for the 40+ club. Anyways, read more details below in the form of the original story from Brian Stelter at the New York Times.
Oprah Winfrey to End Her Talk Show
The media mogul Oprah Winfrey will end her iconic daytime talk show, “The Oprah Winfrey Show,” in 2011 as she prepares to start a cable channel of her own.
A spokeswoman for Ms. Winfrey’s production company confirmed Thursday evening that Ms. Winfrey will make the announcement on her program on Friday. The plans were first reported by WABC, the ABC station in New York City.
“The sun will set on the Oprah show as its 25th season draws to a close on September 9, 2011,” WABC said.
In a statement, CBS Television Distribution said, “We have the greatest respect for Oprah and wish her nothing but the best in her future endeavors. We know that anything she turns her hand to will be a great success. We look forward to working with her for the next several years, and hopefully afterwards as well.”
Ms. Winfrey, 55, informed her talk show staff of the decision on Thursday afternoon. The news immediately rattled the television world, which had expected that she would make a decision about the fate of her program by the end of the year.
After her broadcast talk show winds down, Ms. Winfrey will concentrate exclusively on her forthcoming cable channel, OWN: The Oprah Winfrey Network. The channel is a joint venture between her production company and Discovery Communications. Getting the channel off the ground has proved challenging amid management turnover and an uncertain advertising climate.
OWN will have its premiere on cable in January 2011, according to a person with knowledge of Ms. Winfrey’s decision who insisted on anonymity. That timeline will theoretically give Ms. Winfrey about nine months to promote her cable channel on her existing show.
“The Oprah Winfrey Show” remains the most successful talk show in syndication, reaching about seven million viewers a day. It has been vital to the success of ABC, whose local station group has been the primary home of the show since it started in syndication in 1986.
Source: New York Times